Alphabet Road Trip | the blog of Iskra Design
Ice Cream I Scream
From Aaron Zube, friend and collaborator in San Francisco. A universal symbol set that carries its message effectively in large, medium and small. I just want to know why there are no double scoops. Since San Francisco is experiencing winter fogs and clammy temperatures, this image sequence may have been utilized as part of a shamanistic ritual to reinstall the sun. Trade you Seattle's 101 degrees for whatever wistful autumnal breezes you've got down there!
Tonight someone set fire to an island in the middle of a little lake that the fire engines can't get to and as far as the eye can see the sky is filled with pink smoke. I found out the cause of the fire while having a jamocha ice cream cone at Baskin & Robbins…. For new prints on the theme of The Ice Cream Man, or "meditations on desire," see new work at Iskra Fine Art.
Good Your Journey
_____________________________________________________________________________________
A traveler to Afghanistan sent me this somewhat foreboding signage from a bus in Kabul. The handling of the brush is earnest and ambitious — especially in juxtaposition with the second line, which appears to be a radical version of Taped-Off Gothic Bold. The way the words run together in the third line suggests a certain breathless anxiety to get to the finish line. If this was painted on the side of the #9 Broadway I'm not sure I would get on.
Spring in Pink
____________________________________________________________________________
This wildly expressive sign advertises a nursery tucked between a metal shop and an auto mechanic in Seattle's Ballard neighborhood. Anarchy, flower-power, deeply retro color, it all works as an organic whole. I especially like the little roots coming off the bottom of the stems.
This came to me from Jeff Lacoste of Design Heavy. Check out his exquisite letterpressed label for Coeur Cellars — a great use of Copperplate with original watercolor.
Airports & Arrows
Travels: San Francisco, Utah, and home to Seattle’s airport parking lot with its beautiful guiding arrow. Please, shuttle driver, don’t run me over, this is important!