The theme of this year’s Heart Ball in New York was “Heroes of the Heart,” honoring extraordinary patients and the individuals in the health system who make miracles possible. Design firm Cline Davis Mann commissioned me to create unique handwritten letterforms expressing the words behind the portraits for the beautifully printed program book. Photography by Sandro, design collaborator and art director, Rita Caliendo. The complete project can be seen at my website at https://www.iskradesign.com/idwp/projects/advertising-design.php.
Update: This project has now won multiple awards, including a silver in Creativity Online and the Communication Arts Typography Annual.